My Experience Writing A Kindle Non-Fiction Book, Part 3

You have to write for your audience, right? And you need to make it fun yet work as a great tool for them to use.

Sometimes we are the audience, so it’s easy. We can remember how it felt and the words and terms that we used. But, in this case, I don’t have chronic kidney disease, and hope that I can prevent it.

So, the book is written for my audience. I took those papers by topic, and started analyzing the information from the scientific journals and writing. It was so easy, I can’t tell you how easy it was. I would look at the topic – Awareness for example. Then I would find the paper that had part of what I wanted to write about and I would re-read the section. Then I would write the information in a way that was easy to read.

How? I used examples. I wrote the information (not word for word, but using my experience as a dietitian) and as I was writing I visualized my perfect customer sitting there listening to me as I read. When words were too big for me to pronounce, I changed them.

My dad said to me today – “that is a well written book but with so much information on the internet for free, why would people pay?” But he’s wrong, because the information in the book is not information that an average Jill could find. I talk about awareness and how it feels to have a chronic illness. I have not read a blog that discussed that! But it is real. People experience isolation and anxiety and a new sense of normal when they are chronically ill.

But – I wrote it out and referenced the journal articles throughout. I read it, then I had about 5 other people read it. And make corrections. {Good thing to let your overly critical mother in law do, just make sure you have thick skin}. I fixed sentences. I took out words and made it even easier to read.

I worked hard to write those 60 pages. I was not writing from my experience, but I did learn a great deal about my customer. Writing the book taught me more than I thought I would ever learn about my clients, because I have walked in their shoes vicariously. Now, I have a lot more to blog about and email about because I can talk to them about the way they feel and how they are coping and it will make my product even better.

I hired a person on fiverr.com to make my eBook cover (looks awesome), and I hired another person on fiverr to convert it to kindle format and create a click-able table of contents. That took another couple of days. But instead of working on it for 5 days to get it formatted, it was done.

When I uploaded it to kindle, it was perfect. Which, honestly, is very nice. I published the book as a physical book on createspace as well, which was super easy to do.

Publishing on kindle is great because it’s almost instant. When you upload the book, you have the chance to preview it. Then you can hit publish, and in less than 12 hours, it is on kindle for sale. You get to choose the price and the royalties. I chose to put my book in the “special” program for kindle where I make my book exclusive to kindle for 90 days and available in the kindle lending library for Prime members.

It’s a marketing tool, but it is only a marketing tool if someone buys it. So I have had some sales. I am not going to sit here and tell you I have an awesome marketing plan, because, I do not. I am posting it on twitter and facebook and linked in. I am blogging about it. And other things will come to me to do.

But I would like to encourage you, if you have a loved one, or even yourself, if you have diabetes or high blood pressure now – you need to read this book. I talk about how to prevent kidney damage from leading you down the path to further damage. I want you to be informed about what is happening in your body even though you do not feel it right now!
For $2.99, I poured my heart and soul into this book and it will change your life.

I know I said in my last post that the book was 99c.  Well, it was for a couple of months.  Then I decided to do some testing, to see if the $2.99 price point mattered.  If it would slow people down from buying.  But, it did not.  People are purchasing the book at the same rate they bought it at 99c, so I am leaving it for now at $2.99.

And if you like it a lot or even love it – leave me a review. I would appreciate it. Reviews so far have been that they cannot put it down because it answers so many questions that the person has. (makes me feel great!)

I hope that you have enjoyed my adventure in kindle publishing. The publishing part at the end is super easy. The writing was the hard part. I had to write it for my audience, and in the process, I learned more than I thought I ever could. Let me know if you plan on publishing on the kindle and writing your own book.


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My Experience Writing A Non-Fiction Book For Kindle, Part 2

So, I asked myself – what am I going to do to get unstuck? How am I going to get the book done?

I looked up and I have this blog post from Seth Godin that is on my home office wall that says “Talker’s Block” – to quote a bit “No one ever gets talker’s block. No one wakes up in the morning, discovers he has nothing to say and sits quietly, for days or weeks, until the muse hits, until the moment is right, until all the craziness in his life has died down” Sum it up – just write, even if it’s done badly. You will get better.

I started doing research. As a dietitian, I am used to reading published studies and research in scientific journals, so that is where I started. I have a public library that allows us to search and have access to the major scientific databases. So I just started searching for the research on kidney disease that had been done in the past 10 years.

I killed a lot of trees that day – I printed out 45 studies. You may think that I could have saved them on my computer but I had plans for highlights and other things. I had to have a physical copy! I printed research on how doctors diagnosed kidney disease, what labs were done, what medications people take, how to prevent chronic kidney disease, even how you feel emotionally while you are dealing with a chronic illness. I read them all and highlighted them.

And now I had my mind map, my research, and I even hired a fiverr.com gig for someone to look up the top questions people ask about my topic. You may think it’s strange, but it was a good report that I received back and it helped me to find my direction.

So I stopped writing and started categorizing. I took my main topics and wrote them out on pieces of paper. Then I went through my articles, and numbered them. Why, you ask? I numbered them so I had a system to easily find them.

At this point I am down to 34 articles and I start to read each one again, only this time – every time I find a topic I know is valuable – I find the matching topic paper and write down the article number, page number and what the information was that I wanted to add to the book. So, as you can imagine, I had quite a stack of papers. One stack of research numbered one through 34, and another stack of topics. But it really helped me focus on what to write about and find the main themes in the research that I had printed. This is the key that allowed me to write the book. I can assure you I would have been hard pressed to convey as much information as I did without it. Once that was done, I had my information ready to start writing.

You are writing for doctors, you ask? Is that why you are looking at research?

Nope, I am writing for my customers, who are older people who have kidney disease stages 1-4 and their care givers. I wanted to create a resource for them. And I did manage to, as you can see on my blog: http://www.renaldiethq.com/living-wi…my-first-book/

But the challenge was to create a book that is easy to read by my customers using the latest information from research studies! Trust me, it’s not as easy as it looks. How would you do that? How would you make sure that your customers can understand and find value in the book that you wrote on a technical subject?


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Amazon Kindling Review – Day 15

Day 15!  I can’t believe the Kindling membership is so huge that I am on day 15 of going through the information.

Today is about K2 Promotion!  I am still waiting on my first book to come back from the editor, but I am going to be ready to promote it when I get it posted!  So far I have already set up a Facebook page, a twitter account and a blogspot blog in my pen name.  I have added a few posts to the blogspot blog and posted some info on Facebook.  I am using tweetadder to increase my following on twitter.  Now I am ready to read more.

I start off on the overview page, talking about the two factors that make it easy to succeed on kindle.  I wholeheartedly agree with his information and I have seen it work myself, so I am on board.  Next section was about promotion on Facebook, and even though it says it’s about Facebook, it’s really about promotion reality.  He talks about what you have to do to promote your books, and how it will take a little time and effort but you can do this.

Twitter promotion section up next – reading it is a very valuable way to build your audience.  I have started doing some of this with twitter, and I don’t know if it is working or not, but I know I am building.  I have to do the Facebook stuff he suggests as well.  Then he talks about the twitter breaking point and how you can reach it – easily.  I am sure it takes some work, but to be honest – much of that can be done with tweetadder.  Then he talks about the twitter community, and I can see how the things that he is recommending will need to be done to promote your book.  Although I can see what he is talking about with his comparison to liftoff.  That it will take a good deal of work to get noticed, but once you are noticed, you are golden.

Now, honestly in the twitter numbers it is getting a little repetitive and I understand his point.  He goes into some important twitter rules of etiquette.  I watched the rest of the information in the twitter section for promotion, and it is golden.  You will learn more about how to use twitter as an author in those sections than any of the WSO information you might read.  This section will keep you getting the best followers and never run out of information on how to find the best people to follow.  The only thing is, that I wish he would give some hints on what to TWEET!  Ha.

Next, I am going to work on promoting my book once it is published and trying to get it read.  I will have two books that are fiction out shortly.  I will update you on how things are working, and continue to follow the kindling membership to see what is added that is new.  Geoff also has a bonus training that I have not started yet, called Mass Marketing Control.  I will look through that and determine if I want to add it.

I am considering buying software for the publishing, but I am not sure which to buy.  I am going to get a couple more books out using the current system that I have and see where it leads me.

Let me know how you are doing with kindling!


-- Download Amazon Kindling Review - Day 15 as PDF --


Amazing Amazon Kindling Review – Day 14

I took a few days off from writing about the Kindling course I am taking, but I continued to write and work on other parts of the Kindle Book Publishing process.

Just to give you an update, I put up the request for an editor on Elance and finally chose one last weekend.  I created a book that was almost 37,000 words, and I can tell you that was not intentional – it was just me writing and telling the story that needed to be told.  I have turned the book over to an editor – I chose someone who was new but put forth a great proposal.  She included a sample of her writing, and it sounded very similar to mine, so I decided it was best to go with her.  It’s going to cost me about $150 for the editor, but I want it to be good.  I hope I will earn that amount from the book, at least.  [I have a personal stash that I am using to pay for the editor, not my regular business money]  Still to come, I will need to have a book cover created – and I will hire someone on Fiverr to do it.  I may hire 2 people on fiverr.com and just choose the one I like better.  I hope to have the book out in the next 2 weeks.  I will let you know later if I feel an editor is an important part of the process.

Other people have obviously released books and not used an editor, so it might be too much money to spend on a product that I am not sure about.  But I have a need to have the book look good, so forgive me and you don’t have to hire an editor.  Geoff Shaw does not recommend it.

Going back into the membership, I see that he has added a couple of things to the Tricktion section of the membership.  I read through adding facts to your story and I see how it will improve the novel.  I had never thought of it the way he describes.  And he has added another section called reverse it that is perfect for making new stories and plot lines.  Finally, he has added a video called DAM that describes how to build a plot using multiple story lines and people.  I loved it, and it reminds me of the way I have plotted out my next book that I am writing now.  It was the way that the plot book that I bought on Amazon called – Holly Lisle’s Create A Plot Clinic.

So the next sections that I am going to review are called: Marshall and Copy Success.  The first is about the Marshall software that he recommends, and he goes into great detail about how to use it.  Then copy success shows the different successful authors – I assume in an attempt to make you feel like you can make it.  I would like to see some books done by members, but maybe he will add that later.

I hope that you enjoyed this review, next up is Kindling K2 – Promotion.  I am excited about this.  I have my next book about 10,000 words written and well on it’s way to being a series.    Looking forward to the next review on Kindling.

 


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